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PSDA: P2P Summit

    Schedule-At-A-Glance

    Wednesday, October 17

    Time Activity
    8:00 a.m. - 11:30 a.m. Tech Demos
    1:00 p.m. - 2:00 p.m. Peer Group Meet Up
    2:00 p.m. - 3:00 p.m. Opening Keynote: Merging Generations
    3:15 p.m. - 4:45 p.m. Speed Networking in Exhibit Lounge
    5:00 p.m. - 6:30 p.m. Game Night Reception
    7:00 p.m. Dinearounds

    Thursday, October 18
    Time Activity
    8:00 a.m. - 5:30 p.m. Exhibit Hall Open
    8:00 a.m. - 9:00 a.m.   Coffee in Exhibit Lounge
    9:00 a.m. - 10:00 a.m. Educational Session
    Track: Sales & Marketing
    Emily Myers
    Learn how manufacturers' CSRs coordinate with their distributor counterparts, particularly as it relates to order entry, production processes and workflow. We will discuss how manufacturers and distributor CSR’s work as a coordinated team for the benefit of the client. We will also discuss how you can take more advantage of the technology you’ve invested in by automating tedious and redundant process like ordering, tracking and invoicing.

    How to Ensure a Successful Partnership with a Packaging Company

    Track: Products
    Christine Achtermeier
    Building on our packaging presentation and interest from last year, we’ll add to our initial discussion around how to get started in packaging. We’ll discuss five things you need to know and do to ensure a successful partnership with a packaging company. In response to more packaging education and sales support, we’ll also introduce the new OG Packaging Academy that will include a variety of Packaging 101 courses, onsite training workshops and plant tours, as well as pre/post sales tools to help print distributors succeed at selling packaging services.
    10:00 a.m. - 11:00 a.m.   Meetings in Exhibit Lounge  
    11:00 a.m. - 12:00 p.m.   Education Session
    Track: CSR
    Jim Fairbairn
    Learn about outbound sales and speaking to the sales effort, helping distributor CSRs and distributor sales representatives market and promote the manufacturer's product line(s).


    How to Make Money on a $20 Order
    Track: Technology
    Eli Sackett
    This session will explore the use of workflow automation to automate standard processes and remove human cost from the distribution process. We will show you how it is possible to turn a profit processing orders with a low dollar total by automating the steps beginning with order entry, all the way through client invoice processing.


    Education Session
    Track: Products
    Mike Jacatout and Mary Ann
    Session description coming soon.
     
    12:00 p.m. - 1:30 p.m   Lunch in Exhibit Lounge  
    1:30 p.m. - 2:30 p.m. Education Session
    Track: Technology
    Nathan Goldberg
    Session description coming soon.


    Expanding Your Brand Voice - The Power of Storytelling
    Track: Sales & Marketing
    Debbi Ulmer
    It's digital...and crowded out there! Brands have to continually come up with new and unique ways to stand out in order to be heard. The amount of noise on social media and the competition in search rankings is more intense than it has ever been, and it's not going to get any easier any time soon. So how can brands break through this electronic clutter and reach their customers and potential customers? Tell a compelling story! About your products, your people, your brand.
     
    2:30 p.m. - 3:00 p.m.   Coffee in Exhibit Lounge
     
    3:00 p.m. - 4:00 p.m. Panel on Future Technologies
    Track: Technology
    Roger Buck
    Session description coming soon.


    Strategic Partnerships
    Track: Technology
    Darin Painter
    Session description coming soon.


    Education Session
    Track: Products
    Tony Rouse
    Value-added finishing touches that distributors should be touting as a way to build value, enhance otherwise ordinary printed pieces and differentiate themselves from competitors. A way not simply to add profit margin, but make printed pieces more powerful and help marketing managers use print to tell more compelling stories.
    4:00 p.m. - 5:30 p.m. Happy Hour in Exhibit Lounge
    6:00 p.m.   Optional Night Out in Indy  

    Friday, October 19
    Time Activity
    8:00 a.m. - 9:00 a.m.   Coffee  
    9:00 a.m. - 12:00 p.m. Educational Session

     

    3:30 p.m. - 5:00 p.m.